About us

At Prime Field Coffee, we believe that every cup tells a story—a journey from sun-kissed fields to the comforting warmth in your hands. Founded in 2012 in the heart of Seattle, Washington, Prime Field Coffee has grown from a modest roastery into a premier supplier serving coffee enthusiasts, cafes, and businesses across North America. Our name evokes the essence of our mission: to source and deliver the prime fields' bounty, where the world's finest coffee beans flourish under optimal conditions. With a commitment to sustainability, innovation, and unparalleled quality, we bridge the gap between artisanal growers and discerning consumers, ensuring that every bean reaches its full potential.

Our story begins with a passion ignited by the aromatic allure of freshly ground coffee. Co-founders Elena Vasquez and Marcus Hale, both former baristas with a shared dream of ethical sourcing, started Prime Field in a converted warehouse overlooking Puget Sound. Elena, a third-generation coffee farmer from Costa Rica, brought intimate knowledge of the bean's lifecycle, while Marcus, a supply chain expert from the tech world, envisioned a streamlined path from farm to table. What began as a small batch of single-origin Ethiopian Yirgacheffe has evolved into a diverse portfolio of over 50 varietals, roasted to perfection and distributed nationwide. Today, we supply more than 5,000 clients, from boutique roasters to Fortune 500 corporate kitchens, all while maintaining the personal touch that defines us.

At the core of Prime Field Coffee is our unwavering dedication to ethical sourcing. We partner exclusively with family-owned farms in prime coffee-growing regions: the volcanic soils of Guatemala, the misty highlands of Colombia, the terraced slopes of Sumatra, and the misty plateaus of Kenya. Our "Field to Cup" initiative ensures traceability from harvest to delivery. Each batch is accompanied by a digital ledger detailing the farmer's name, altitude of cultivation, and harvest date—empowering our customers with transparency. We've invested in regenerative agriculture practices, helping farmers adopt shade-grown methods that preserve biodiversity and combat climate change. In 2024 alone, our programs offset over 10,000 tons of CO2 through carbon sequestration and reforestation efforts in partnership with the Rainforest Alliance.

Sustainability isn't just a buzzword for us; it's woven into our DNA. Our roasting facility in Seattle runs on 100% renewable energy, powered by solar panels and wind credits. We've eliminated single-use plastics from our packaging, opting for compostable bags made from plant-based materials. Water usage in roasting has been reduced by 40% through innovative steam recapture technology, and our waste—think spent grounds—finds new life as compost for local urban farms or as biofuel. We're proud to be B Corp certified since 2018, a testament to our balanced approach to people, planet, and profit. But we don't stop at certification; we collaborate with communities. Through our "Bean Back" program, a portion of every sale funds education and healthcare in sourcing regions. Last year, we built three schools in rural Honduras, providing scholarships to 200 children of coffee farmers.

Quality is the heartbeat of Prime Field Coffee. We select only the top 5% of global harvests, cupping thousands of samples annually in our state-of-the-art lab. Our master roasters, led by Elena's protégé Sofia Ramirez, employ precision air-roasting to lock in flavors without scorching. Whether it's the bright acidity of a Kenyan AA or the chocolatey depth of a Brazilian Santos, our beans are profiled for consistency—never over-roasted, always full-bodied. We offer customizable blends for businesses, from bold house roasts for high-volume cafes to delicate single-origins for specialty pour-overs. Our wholesale platform, PrimeConnect, allows seamless ordering with real-time inventory, subscription models, and AI-driven recommendations based on sales trends.

Innovation drives our edge in a competitive market. Recognizing the shift toward at-home brewing post-pandemic, we launched PrimePods in 2023—compostable coffee pods compatible with major machines, reducing plastic waste by 90%. Our R&D team is exploring blockchain for even deeper traceability, letting customers scan a QR code to "visit" the farm via augmented reality. We've also pioneered low-acid decaf processes using Swiss Water Method, appealing to health-conscious consumers without compromising taste. Partnerships with tech giants have integrated our beans into smart kitchen ecosystems, where apps suggest brewing temps based on bean origin.

What sets Prime Field apart is our people—the unsung heroes behind every sack. From the logistics wizards ensuring next-day delivery across the continent to our customer success team, available 24/7 via chat or phone, we're a family of 150 dedicated coffee lovers. Diversity is our strength: 60% of our team identifies as women or people of color, reflecting the global communities we serve. We foster growth through apprenticeships, sending young roasters to origin countries for hands-on learning. Employee ownership stakes, introduced in 2020, align our success with theirs, creating a culture of shared prosperity.

Looking to the communities we touch, Prime Field Coffee is more than a supplier; we're a catalyst for positive change. In Seattle, we host monthly "Cup & Conversation" events, where local artists and farmers share stories over free brews. Nationally, our "Brew for Good" campaign donates proceeds to anti-hunger initiatives, serving over 50,000 meals in 2024. Internationally, we've empowered women-led cooperatives in Ethiopia, providing microloans that tripled yields and incomes. These efforts aren't PR stunts; they're extensions of our values, proving that great coffee can fuel greater good.

As we gaze toward the future, Prime Field Coffee is poised for expansion. Plans are underway for a second roastery in Austin, Texas, tapping into the vibrant Southern market while creating 100 jobs. We're scaling our sustainable packaging to include ocean-bound plastic recovery, and exploring pea-protein-infused cold brews for the wellness wave. Yet, amid growth, we remain rooted: small-batch ethos, farmer-first mindset, and joy in every joe.

In a world awash with mediocre brews, Prime Field Coffee stands as a beacon of excellence. We're not just supplying beans; we're supplying stories, sustainability, and soul. Join us on this journey—from prime fields to your perfect pour. Whether you're a cafe owner scaling up or a home barista seeking the sublime, we're here to elevate your coffee experience. Let's brew something extraordinary together.

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